The results from SFM’s recent Agency Partner Survey are in and show nearly all respondents were satisfied with SFM (93% “extremely” or “moderately” satisfied) and 91% said SFM is “easy” or “very easy” to do business with.

When asked about the reason for their satisfaction rating, respondents most often cited SFM’s customer service and user-friendliness. Additionally, 75% of respondents said they wanted to recognize an SFM employee for excellent customer service.

“We’re extremely proud of the results of this survey,” said Steve Sandilla, Sr. VP and Chief Business Officer. “At SFM, we take customer service seriously, and it’s terrific to hear that our agency partners gave us such high marks.”

SFM’s underwriting staff was also regularly cited as a reason for overall satisfaction. Specifically, one respondent said underwriters are knowledgeable, responsive and focused on customer service. SFM’s website, processes and technology were noted as strengths by those who responded to the survey, as well.

“While we’re pleased with the survey results, we will continue to look for ways to improve in the future, and we will take specific areas of improvement seriously,” Sandilla said. “In fact, we received comments in the survey about upgrading the billing information in SFM Agency Manager. We’d already had a project to address that underway, and the enhancements went live in June.”

SFM appreciates the time agents took to provide their feedback, and those comments provide us with better ways to serve our partners.

Nearly 600 agents responded to the survey, which was distributed in March 2025.

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